{"id":970,"date":"2024-09-18T12:00:00","date_gmt":"2024-09-18T10:00:00","guid":{"rendered":"https:\/\/www.ipartment.de\/?p=970"},"modified":"2026-10-28T18:32:19","modified_gmt":"2026-10-28T17:32:19","slug":"greyfield-and-generation-3-joint-venture-lease-former-essener-office-building-to-ipartment","status":"publish","type":"post","link":"https:\/\/www.ipartment.de\/en\/magazin\/greyfield-und-generation-3-joint-venture-vermieten-ehemaliges-essener-burogebaude-an-ipartment\/","title":{"rendered":"Greyfield &amp; generation 3 joint venture leases former office building in Essen to ipartment"},"content":{"rendered":"<ul class=\"wp-block-list\">\n<li>Transformation of an existing building into a future-proof and sustainable property<\/li>\n\n\n\n<li>142 serviced apartments are being built in the city center of Essen<\/li>\n\n\n\n<li>Construction is scheduled to begin in the second quarter of 2025<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cologne\/Essen<\/strong> \u2013 The Greyfield Group and generation 3 have fully leased an object in Hoffnungsstra\u00dfe 2 \/ Ottilienstra\u00dfe 5 in Essen, which was previously used as an office building, to the nationwide operating serviced apartment provider ipartment GmbH from Cologne.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The centrally located building, originally built in 1956 and acquired in 2023 by the joint venture between the Greyfield Group and generation 3 GmbH, is undergoing a comprehensive revitalization. The goal of this project is to transform the existing building into a modern, sustainable property. \u201eOur goal was and is to preserve the existing structure and thereby avoid additional CO2 and resource consumption. For aging office properties, this project takes a pioneering role, as an existing building is modernized in a contemporary and sustainable manner, thereby extending the building\u2019s lifecycle,\u201c explains <strong>Vladimir Sejkman<\/strong>, Project developer at the Greyfield Group, out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the course of the renovation of the existing building, 142 new serviced apartments with an area of approximately 5,000 square meters will be built in the best downtown location. These will be offered in three different size categories (XS, S and M) between 18 and 40 square meters on six floors and furnished in the usual high-quality design of ipartment. Among the highlights of the building are a design lounge with a working space, a digital self-service kiosk and rental bicycles. In addition, guests will have access to a comprehensive digital guest journey and a full-service experience.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ralph Stock<\/strong>, The partner and CEO of ipartment GmbH, expresses his delight at the return to Essen: \u201eWe are pleased to be present in Essen again. A few years ago we already had properties here \u2013 this city has had and still has a lot of potential. This new building is another strategic building block in our expansion strategy. Furthermore, we are proud to have found a joint venture with Greyfield Group and generation 3 Partners, who have clearly expressed their commitment to sustainability in the renovation of existing properties.\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Particular emphasis should be placed on concluding a rental agreement on a \u201eGreen Lease\u201c basis. With this type of contract, both parties focus on environmentally conscious use of the resources that are used during the use and management of the property, such as energy consumption, water consumption, and waste disposal. \u201eGreen Leases are a pioneering step towards more sustainable business models and contribute significantly to promoting energy and resource efficiency in the real estate industry,\u201c says <strong>Marcus L\u00f6we<\/strong>, COO of ipartment GmbH.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The start of construction for the project is scheduled for the second quarter of 2025, with the handover of the building for interior renovations to take place after a construction period of approximately one year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>More information about the Greyfield Group:<\/strong> The Greyfield Group is a project developer and owner that was founded in 2012 and focuses exclusively on renovating existing buildings. The Essener Group includes the brands Greyfield, Liwon, Stana and re:unit, each of which is active in the life cycle of a property. The Greyfield Group has set itself the goal of making identity-enhancing real estate that have become outdated again usable, thereby preserving them from demolition and then returning them to the people. With the stop to further land sealing, Greyfield begins to conserve resources. Thus, by preserving the existing building substance, climate protection is consistently considered. Greyfield stands for the repurposing of the gray built-up area of this earth. This means re-development instead of development, in order to preserve what is already there and to understand the building substance as a material and resource repository. Their association for building in existing structures, initiated specifically in 2023, finds solutions to the challenges in existing structures and brings together knowledge about transforming them in an efficient way. In addition, the non-profit Greyfield Foundation supports projects, science, research, and education in the fields of redevelopment, building in existing structures, and sustainable urban planning, as well as building culture in the sense of preserving resources through material conservation. <a href=\"https:\/\/www.greyfieldgroup.de\/\" target=\"_blank\" rel=\"noopener\">www.greyfieldgroup.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Media contact<\/strong>Martina Rozok<br>T +49 30 40044681<br>M +49 170 2355988<br><a href=\"mailto:m@rozok.de\">m@rozok.de<\/a><br><a href=\"https:\/\/www.rozok.de\/\" target=\"_blank\" rel=\"noopener\">www.rozok.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Further information about generation 3 GmbH:<\/strong> Generation 3 is a subsidiary of the Nieders\u00e4chsische Lindhorst Group. At Generation 3, we put people and nature at the center of everything we do. As part of a traditional family business, we have made it our mission to create sustainable and dynamic living spaces that are designed for the next generation. We have a clear understanding of architecture and love the challenge of creating new spaces. We design buildings in an energy-efficient way by integrating climate protection into the design process and implementing our projects with reusable and recycled materials as well as healthy building materials. Nature serves as our model in this regard. We view all our projects from a sustainable and holistic perspective. When implementing them for the respective projects, we develop our own creative concepts and flexible, customized solutions. We create sophisticated living spaces with high quality of stay. Our goal in all our projects is to create foundations for generations to come. <a href=\"https:\/\/generationdrei.de\/\" target=\"_blank\" rel=\"noopener\">www.generationdrei.de<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Media contact<\/strong>Ann-Sophie Eggert<br>T +49 5143 9810 644<br><a href=\"mailto:ase@generationdrei.de\">ase@generationdrei.de<\/a><\/p>\n\n\n<section class=\"foundation-section foundation-section--bg-none foundation-section--pt-sm foundation-section--pb-sm foundation-section--collapse-empty\">\n            <div class=\"container\">\n        <div class=\"acf-innerblocks-container\">\n<div class=\"foundation-panel foundation-panel--surface\">\n    <div class=\"acf-innerblocks-container\">\n\n<p class=\"wp-block-paragraph\"><strong>About ipartment GmbH:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ipartment GmbH was founded in Cologne in 2008. The company is now the leading German provider of serviced apartments in the business long-stay segment. With \u201eFirst Choice Second Home\u201d, ipartment offers people a concept that prefers to \u201estay at home on the go\u201c rather than in a hotel. The special feature is the design-oriented equipment of the apartments and houses, the fully digitized guest journey, and the all-round service.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From two apartments in Cologne, there are now 1,300 Design Apartments in Germany. The apartments have a size of approximately 20 square meters to around 70 square meters, some with balconies or even a roof terrace.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The current occupancy rate of the houses is 92 percent. Of that, 90 percent are business travelers and the remaining 10 percent are private travelers. The average length of stay in the long-stay category is 45 days at ipartment. The approximately 70 employees currently manage 17 locations as well as a co-working space. The further expansion \u2013 especially into European countries \u2013 is a focus.<\/p>\n\n<\/div>\n<\/div>\n\n<\/div>\n    <\/div>\n<\/section>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Press contact:<\/strong><br>ipartment GmbH<br>Melanie Brochhaus-Piel<br><a href=\"mailto:brochhaus@ipartment.de\">brochhaus@ipartment.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>K\u00f6ln\/Essen \u2013 Die Greyfield Group und generation 3 haben ein ehemals als B\u00fcrogeb\u00e4ude genutztes Objekt in der Hoffnungsstra\u00dfe 2 \/ Ottilienstra\u00dfe 5 in Essen vollst\u00e4ndig an den deutschlandweit agierenden Serviced-Apartment-Anbieter ipartment GmbH aus K\u00f6ln vermietet. Das zentral gelegene Geb\u00e4ude, das urspr\u00fcnglich 1956 erbaut und 2023 vom Joint Venture der Greyfield Group und generation 3 GmbH [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":959,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-presse"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/posts\/970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/comments?post=970"}],"version-history":[{"count":3,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/posts\/970\/revisions"}],"predecessor-version":[{"id":1524,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/posts\/970\/revisions\/1524"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/media\/959"}],"wp:attachment":[{"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/media?parent=970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/categories?post=970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ipartment.de\/en\/wp-json\/wp\/v2\/tags?post=970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}